The right message for
the right person.
Combine real-time behavior, geolocation, and CRM data to create hyper-personalized campaigns that truly convert.
Your CRM, enhanced.
Import your contact lists in CSV or XLSX and create instant segments. PowerBiz automatically recognizes these users when they access the site and applies the right rules.
- CSV/XLSX upload with any identification field
- Named segments: "VIP Buyers", "Expired Trial", etc.
- Updating lists without having to reconfigure campaigns
- Combining imported segments with behavioral rules
Activate campaigns around the world.
Segment by country, state, region or city. Perfect for regional campaigns, seasonal offers, and local data privacy compliance.
- Segmentation by country, state, city and metropolitan region
- Multiple locations in a single rule (include or exclude)
- Can be combined with any other targeting criteria
- IP-based with time zone fallback
Respond to behavior in real time.
Detect behaviors in real time and activate campaigns exactly when the visitor shows intent: leaving the page, reaching the end of the content, becoming inactive.
- Exit intent: detects when the visitor makes a move to leave the website
- Page scrolling: trigger by percentage scrolled or by visible element
- Time on Page and Downtime
- Number of pages visited in the current session
Recognize the same user on any device.
With the automatic unification of profiles across devices, the visitor who started the journey on mobile and converted on desktop is recognized as a single contact — with complete history.
- Cross-device unification by email, CPF or internal ID
- Blocking repeat campaigns for the same user, regardless of device
- No user login required to work
- GDPR compliance — data anonymized by default
Segmentation in practice
Segment: VIP Buyers
Customers with three or more purchases receive an exclusive banner for early access to new products. The list is imported from the CRM and updated automatically.
Trial expired + retargeting
Visitors with a recently expired trial who return to the site see a special offer to complete their subscription.
Regional geo-campaign
Visitors from the Northeast receive a regional promotion banner with free shipping. Visitors to SP are offered pickup at the distribution center.
Google Ads + landing page
Visitors coming from paid traffic campaigns receive a pop-up aligned with the exact Google ad offer.
Stop showing the same message to everyone.
More conversions by delivering highly relevant and non-intrusive campaigns. Free trial for 14 days.